Trademarks are extremely important in the economic field and are an indispensable factor for every company to increase its brand awareness. But just because you have used or are currently using a trademark does not mean that it belongs to you. Only a trademark approved by the state is a registered trademark and can be protected by law. If trademarks are not registered and protected, modern publicity means cannot be effectively used to compete. Because if the trademark is used by others, the law does not provide protection for the trademark, so others will enjoy the market that has been created by the company for free, and the company's market share and economic interests will be harmed. Furthermore, if the trademark is applied for by someone else first, you will no longer be able to use the trademark. Because if you continue to use it, it will infringe on other people's exclusive rights to apply for a trademark, so a trademark only belongs to you if it is registered. Trademarks protect trademark registrants by ensuring that they have the exclusive right to identify goods or services, or to license others to use them for remuneration. Trademarks also serve as advertising. Trademark names are often composed of refined, novel and eye-catching text and graphics, which are highly distinctive. These characteristics of trademarks can also attract consumers from different angles and leave a deep impression on consumers.
In addition, a trademark is also the most important intangible asset of an enterprise that can be passed down to future generations and can exist continuously for future generations. It can be transferred and inherited, and used as a mortgage for property investment, etc.
You can register a trademark yourself or choose an agency. However, you must be cautious when choosing an agency. You must choose a company with deep qualifications and high professional quality in order to avoid risks and improve the success rate of trademark registration. . We, Shenzhen Lihebituo Intellectual Property Agency Co., Ltd., are a powerful company. With rich experience in trademark registration applications, we can achieve the greatest range of protection at the lowest cost and double the intangible assets of the enterprise. There is no service fee for registered trademarks.
A trademark only belongs to you if it is registered